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Suburban Street News
was established in 1976 as a community newspaper in White Plains,
New York. It began as a weekly newspaper and over a period of 20
years became a monthly publication with a circulation of
25,000. The paper covered politics, city and county government,
business, arts and entertainment, people and a variety of columns
and editorials on subjects of community interest. It was widely
recognized for its early and strong position against the tobacco
industry, an editorial crusade that began in the mid 1980's and
continued until the paper stopped publishing a hard copy edition
in 1995.
The editor and publisher
of the paper, James C. Benerofe recognized that
print media was fighting what appeared to be a losing battle for
advertising dollars from the electronic media, radio, television,
and the internet. The conclusion was that the long-range success
of the company would ultimately be in the development of a multi-media
communications company. It was also clear that it would take a number
of years to make the transition. In 1996 Suburban Street News, Inc.,
acquired seven domain names to be used to develop interactive internet
websites. The first of these sites Oped.com
began operations in 1996. It is a site where anyone can express
an opinion. Our second site is Suburbanstreet.com, which
will be an electronic version of the newspaper.
Currently, two executives
run the website operations, James C. Benerofe and Stephen E. Morton.
Both have been associated with the company since its inception.
James C. Benerofe founded the company and is the chief executive
officer. Stephen E. Morton is a professional photographer/videographer
and media consultant.
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